The Changsha expo closed with US$11.4 billion in signed projects and a further US$43 billion merely announced. The gap between the two numbers is the story.
Section
Consumers
Uganda Airlines Boeing order in Uganda — strategic model what comes next for investors
For travellers and shippers, Uganda Airlines’ ten-aircraft Boeing order is only worth the routes, fares and reliability it eventually delivers.
Sports Revival Faces Gear Shortages
Schools have restarted sports but are short of equipment pending ministry approval – a small bottleneck that retailers and grant programmes are placed to clear.
DRC IMF and Eurobond reset in DRC — customer adoption why it matters across the region
The DRC’s IMF-backed Eurobond promises stability, but for customers in Kinshasa and Goma the test is whether proceeds reach power, prices and daily services.
Nimule e-permit reset in South Sudan — customer adoption what comes next for investors
South Sudan’s Nimule e-permit delays reach Juba shelves, testing which brands hold availability and fair prices as a border reform reaches customers.
Rwanda FinTech Centre in Rwanda — customer adoption what business leaders should track
Rwanda’s FinTech Centre is built for founders, but the test is the customer. Better price, access and reliability at the counter is the only scoreboard.
From Platform Users to Strategic Navigators with the Cabanga Digital Navigator Certification
In the rapidly evolving African business landscape, having a social media account or a basic website is no longer a guarantee of commercial success. While digital visibility is the first step, many professionals and entrepreneurs find themselves trapped in a cycle of...
From Visibility to Market Leadership: How African Businesses Can Build Scalable Digital Growth
The Digital Marketing Challenge for African Businesses In today’s African business landscape, many organisations struggle to turn digital presence into real growth. Too often, online efforts are fragmented: social media posts go out sporadically, paid ads operate in...
Book Review: Pin The Location – Find, Convert & Keep Customers, Anywhere!
Author: Oscar Habeenzu Published: June 2023 Publisher: BehaviourReport.com Pages: 42 The Geography of Digital Customer Acquisition In an era where businesses obsess over the latest marketing automation tools and AI-driven personalization, Oscar Habeenzu's Pin The...






